Tag Archives: iPhone

Why Shaquille O’Neal Would Say Don’t Auto-Truncate Content

Interactive TV and mobile apps have to make do with limited screen space. One workaround is to just automatically truncate headlines until they’re short enough.  If the headline is 50 characters and you only have room for 30, just let the computer cut it off at 30. What could go wrong? I would encourage product [...]

Review: Deep Dive Into HBO GO

The HBO GO service is a game changer. HBO has made a significant investment in steering customers to its new streaming video service with the idea that HBO is available almost anywhere.  Yes, this means you can watch “Game of Thrones” while sitting on your own throne. Or “Taxicab Confessions” while riding in a taxi.  [...]

Masters App: iPhone vs. iPad, Free vs. Paid Match Play

The Masters Tournament offered two versions of video-rich apps to go with this year’s golf tournament.  Which scored the best value for users? Read on. The Masters Tournament app was available as a free version for the iPhone/iPod Touch and a $1.99 version for the iPad. The user expectations go up dramatically in my book [...]

Nickelodeon Co-Viewing App Rolls Out Orange Carpet

Nickelodeon rolled out the orange carpet for connected kids with an updated Kids’ Choice Awards co-viewing app.  My tryout during Saturday’s show was limited to a few minutes because: 1)  I was camping and used a wi-fi connection at the Fall Creek Falls State Park lodge during a dinner stop, and 2) The pre-teens in [...]

IntoNow Flaw Revealed User E-mail Addresses

IntoNow has fixed a flaw that revealed user e-mail addresses in data sent between their servers and iPhone app. The IntoNow app is like Shazam meets TV meets Foursquare.  Launched two months ago to much press coverage, the app identifies audio of TV programs you watch to check-in or “tag” a show.  This tells other [...]

Narrow Rules Limit Jersey Shore iTV Contest

Is Jersey Shore the future of interactive TV?  Snooki could be the face of the TV of tomorrow and The Situation its abs, but narrow contest rules will keep tagging from replacing tanning in their gym and laundry routine for now. MTV and IntoNow are running a contest for viewers who “live tag” the show’s [...]

My Backstage Pass Experience at the Oscars for 99 cents

The ABC Oscar Backstage Pass was an ambitious effort and interesting display of a convergent, universal app for iPhone and iPad. The app had five phases: Pre-arrival video playlists leading up to the live coverage Live red carpet camera coverage Live cameras in the Kodak Theatre during the award ceremony Live cameras in the post-ceremony [...]